Training Resources

START HERE: INSTRUCTIONS FOR THIS SECTION

SELLING TIPS VIDEOS:  The top section is comprised of eight (8) videos and is referred to as the SELLING TIPS VIDEOS section.  These videos feature direct selling advice from Bang & Olufsen, and were especially produced to provide you with tips to sell more vehicles equipped with Premium and Advanced Sound Systems from Bang & Olufsen.

REFERENCE DOCUMENTS:  The middle section is made up of three (3) documents and is referred to as the REFERENCE DOCUMENTS section with a Training Workbook, 2014 Program Brochure (there are product summaries and specifications located in the brochure) and Product Information for the Bang & Olufsen Sound System for the Audi A3 Sedan.

TRAINING VIDEOS:  The final section is made up of six (6) videos and is referred to as the TRAINING VIDEOS section.  These contain training materials that give you an in depth look at what goes into the development and manufacturing of a Bang & Olufsen Sound System for Audi.

Prior to taking the Certification Bonus Test, be sure to review all of the training resources - especially the SELLING TIPS VIDEOS .  Each video is just a few minutes and contains valuable product information, allowing participants to be more knowledgeable about the products they are selling.   This means participants sell more and earn more points to redeemed for valuable Bang & Olufsen rewards.  The test will be available throughout the program. 

Click here TO TAKE THE CERTIFICATION BONUS TEST AND EARN 100 BONUS POINTS

Your Sales ID is equal to the prefix number portion of your USER ID sent to you to sign in to claim your eligible vehicles.

The Certification Test is designed to help you get a fast start to the "Driven by Innovation 2.0" Incentive Program. By answering the 15 questions and earning a score of 80% or better, you will earn 100 Bonus Points.  

REFERENCE DOCUMENTS

TRAINING VIDEOS

1. BANG & OLUFSEN ADVANCED SOUND SYSTEMS FOR AUDI

This video provides an overview of the Bang & Olufsen Advanced Sound System, and everything that goes into how it is made, including the design, engineering, craftsmanship, and testing that is involved in the production process.

2. SOUND PHILOSOPHY

In this video Geoff Martin, Sound Designer and Tonmeister at Bang & Olufsen, explains the basics of how a car audio system works and the way Bang & Olufsen creates high-end music reproduction for the car.

3. ACOUSTIC LENS TECHNOLOGY

Geoff Martin, Sound Designer and Tonmeister at Bang & Olufsen, explains the Acoustic Lens Technology (ALT) and gives examples how you can convey the benefits of the ALT to the customer.

4. BANG & OLUFSEN HISTORY, AUDI

This video gives you a short review in the history of Bang & Olufsen and shows you how Bang & Olufsen transferred its craftsmanship competence and acoustic technologies into the automotive industry.

5. CLOSED CABINETS, AUDI

This video will inform you about the advantages of closed loudspeaker cabinets for the customer.

6. ICEPOWER

In this video you will learn about Bang & Olufsen's proprietary ICEpower amplifier technology and what makes it to a ground breaking and unique invention.